Carrefour continues its shop-in-shop openings with the launch of Carrefour Occasion
As part of its hypermarket transformation plan, Carrefour is continuing to introduce new formats and offerings tailored to changing consumer trends. After Darty, Aubert and Pacific Pêche, Carrefour is partnering with Cash Converters to launch the Carrefour Occasion shop-in-shop concept. This new offering, which creates value for consumers, is being introduced at the Les Ulis store. It aims to increase Carrefour’s contribution to the circular economy while giving its customers greater purchasing power. Managed by Cash Converters, this space will facilitate sustainable consumerism by allowing consumers to buy and sell secondhand items. A second location is to open soon, followed by a roll-out on a larger scale at Carrefour hypermarkets.
Carrefour Occasion: don’t throw it out – resell it!
This shop-in-shop gives customers the option of selling and buying secondhand items, with a focus on telephones, high-tech items, video games, jewellery, computer items, books and CDs/DVDs. This 100m2 area will be operated by Cash Converters, a pioneer in the secondhand market that is renowned for its expertise.
Launched today, Carrefour Occasion will initially attract customers who wish to have their items’ value assessed to be able to sell them. These items will be carefully selected for Carrefour Occasion by the Cash Converters experts, who will start gradually stocking the shop with the secondhand items at the beginning of April.
In response to consumer concerns over purchasing power, Carrefour Occasion has opted to settle each transaction in cash, apart from sales of gold jewellery, which must be settled by bank card or bank transfer for reasons of traceability. And for optimal customer satisfaction, every product purchased from Carrefour Occasion will come with a free one-year warranty, double the period stipulated by legislation.
A partnership promoting more sustainable consumerism
Carrefour is continuing its commitment to the circular economy by offering a new shop-in-shop format that promotes sustainable consumerism and gives new life to day-to-day objects.
“The launch of Carrefour Occasion increases Carrefour’s contribution to the circular economy. Thanks to the expertise contributed by Cash Converters, this new concept is fully in line with new consumer trends focused on mindful, sustainable consumerism and greater purchasing power” said Pascal Clouzard, Carrefour France Executive Director.
"This collaboration with Carrefour confirms our commitment to supporting and accelerating changes in consumer trends together with a major player that also believes in the circular economy” explained Bruno Bée, President of Cash Converters Europe.
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