Improve nutritional information on food products labels

Facing with a disturbing rise in food-related problems and to help customers to combine food products better for a more balanced diet, in early 2005, Carrefour has optimized in France the labelling of its Carrefour brand products. The Group’s Commercial Department has worked with the CLCV to develop a more accessible and helpful presentation of nutritional information. The packaging has now a “nutrition box” indicating the share of daily needs for six main nutrients ( fats, sugar, carbohydrates protein, fibre and salt) provided by the products.
This “nutrition box” has been deployed in several European countries and in French supermarkets.

Support obesity prevention programs

To contribute to obesity prevention, the Carrefour International Foundation has decided to support the French EPODE (Working together to prevent child obesity) program. This public health program is based on the following principles: to coordinate all local players at the city level; to promote a diversified balanced enjoyable diet; and to encourage a routine practice of a physical or leisure activity.
The Carrefour International Foundation supports the EPODE program through its commitment to distribute leaflets in Carrefour stores; by supporting a phone coaching service proposed to families with overweight children; and by preparing the roll-out of the program in Belgium and Spain.
For further information, see: www.epode.fr

Inform and raise our customers’awareness

In order to raise its customers awareness on nutrition issues, the Group has launched in 2005 in all of its countries the “Nutrition Weeks”. These weeks will take place every year in the Group’s counties and banners. This event includes store events, targeted sampling operations, the distribution of guides and special issues on nutrition….

In order to inform our customers during all the year, the Group’s banners propose in most of the countries several educational tools including nutrition advice for our customers: leaflets, banners’ magazines, dedicated internet websites…