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From 31st August, the Carrefour hypermarkets at Pontault-Combault (77), Athis-Mons (91), Saint André les Vergers (10) and Venette (60) will be known as Carrefour Planet.



With this new concept, consumers will discover a new way of shopping, friendlier and more practical, with new specialised zones, new services and best value for money products on offer.

An easy way to shop and save time at the heart of Carrefour planet
The new Carrefour planet hypermarkets have been completely rethought to turn shopping into a moment of pleasure and simplify everyday life: store design has been overhauled, with wider and airier aisles, low furniture and softer lighting. New coloured signage makes it easier to find one’s way.
According to their needs, customers can choose to do their shopping by going on a “discovery” route that starts with non-food products or else they can opt for a short route and enter directly via the food section.



A store organised around specialised zones
To respond to customers’ expectations and desires, and to amaze them, Carrefour planet offers a wide assortment of attractively priced products and many services around 9 specialised zones.


The Market Zone brings together a wide variety of fresh products in a friendly atmosphere: a marketplace spirit permeates the zone, with easy reach stalls, regular promotional activities, regional product tasting sessions. New services are on offer, such as the cheese and ham cellars, the sushi bar, fresh slicing up of fruit and crudités, salmon smoking or preparation of seafood platters, etc.


The Organic Zone offers a wide range of national food brands and the Carrefour Bio brand with more than 2,200 references at affordable prices. This section groups fresh food products, groceries, fruit and vegetables. The latest new feature for organic food adepts is the sale of loose coffee, sugar and cereals.


 The Frozen Foods Zone takes customers on a simple route that follows the sequence of a meal. Many references are available in the closed door compartments, with special attention to pricing and a large offer of Carrefour discount products.


The Beauty Zone   brings together in the very same space the whole world of beauty and well-being, with a wide range of cosmetic labels as well as innovative services, such as the Virtual Mirror or a dry cut for only 10 euros. Expert advisors help customers with their choice of beauty products or care in a friendly atmosphere.


The Fashion Zone offers, in the spirit of a boutique, men, women and children’s collections, with many Tex brand products, a jeans store, a lingerie section and a free alterations service. Thanks to the fashion zone of their Carrefour planet store, consumers can now afford the latest fashion trends or the basics at low prices.


The Baby Zonebrings together everything that is on offer to clothe, feed and care for babies and toddlers.
Advisors are on hand to help young parents with their shopping needs. Customers can also open a birth list and settle their purchases at a dedicated till.


The Home Zone offers all storage and home equipment solutions in an innovative way, organised by colour, with special displays for good deals. It is divided into 4 areas: “kitchen and table”, “home decoration”, “everyday home” and “home equipment”.


The Media Zone makes available in one same place the world of culture, high-tech, mobile phones and video games. The “zone contact” right in the centre enables customers to benefit from the expert advice of specialised salespeople and to pay directly for their purchases.


The Seasonal Zone hosts non-stop promotional activity to turn shopping into a moment of pleasure and discovery, with the benefit of good deals. Seven major seasonal rendez-vous are planned to meet the needs and wishes of customers.



Low prices and good deals all year round.
Carrefour planet offers its customers everyday solutions to help them have a healthy and balanced diet at attractive prices. A huge number of Carrefour and Carrefour Discount products are available with, for instance, the Carrefour Discount range of fresh products that comprises more than 30 references for meat, charcuterie, fish, and fruit and vegetables. Promotional offers are available to customers throughout the year, enabling them to benefit every day from the best value for money.



Priority on advice and services
Carrefour planet puts service at the heart of the trade and makes it one of the keys to easy shopping for its customers.  A large number of sales advisors are on hand in the different store zones to guide and help consumers with their purchases. Carrefour planet also offers a number of practical solutions to simplify shopping for customers:

- A cut or blow-dry for only 10 euros in the Beauty Zone
- A Virtual Mirror to help choose make-up
- A virtual interactive “Max the Sommelier” wine menu to choose wine
- Scan’lib, a rapid till solution to scan products and pay as you go that helps to gain time and watch your budget
- An “all fresh, all ready” stand offering customers fruit salads, prepared crudités, olives and dried fruits.
- A collection point for large purchases
...etc

 

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